Having a beautiful website is only the first step — if people can’t find it, it won’t deliver results. That’s where SEO (Search Engine Optimization) comes in. Here’s a beginner-friendly guide to getting started.
What is SEO?
SEO is the process of making your website more visible on search engines like Google so customers find you when they search.
Step 1: Keyword Research
Identify the words your customers type in. Example: “plumber in Lagos” or “affordable hosting in Nigeria.”
Step 2: On-Page SEO
Use those keywords in your titles, meta descriptions, and content. Make pages fast and mobile-friendly.
Step 3: Local SEO
If you run a local business, optimize your Google Business Profile to show up in maps and local searches.
Step 4: Content Marketing
Publishing blog posts (like this one) helps you rank higher and build authority.
Step 5: Ongoing Monitoring
SEO isn’t a one-time fix. Track your performance and adjust regularly.
Conclusion:
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